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Pattern- Own Your Crown

Many black people struggle with loving their hair because society tells them their natural hair is unprofessional and not the  beauty standard.

Pattern helps black people  own and love their curls, afro, waves, braids, twists, whatever they are rocking by offering the best product to do so. made by a black women for all black people.

Art Direction- Ben Burgoyne & Tabitha Evans
Copywriter-Taylor king
Director-Andrew Rhee

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